Soccer was the most popular sport on Twitter in 2021. There were more Tweets sent globally about soccer in 2021 than Tweets sent about basketball, American football and baseball combined.
Tweet volumes have stayed massive in 2022 with Tweets about the 2022 FIFA World Cup (#FIFAWorldCup) playing a big role. This is a true global conversation with nations worldwide contributing to the 24/7 dialogue.
Perhaps offering a sneak preview of who’ll prevail on the pitch, we ran the numbers to see which of the 32 qualified #FIFAWorldCup countries “won” Twitter in four key insights categories so far in 2022. Here’s a look and the categories below with Top 10 rankings for each.
Make sure to stay locked to Twitter during the #FIFAWorldCup tournament itself to see which country wins IRL and in your timelines!
Most Followed Teams on Twitter (as of Oct 15, 2022)
- México (@miseleccionmx)
- France (@equipedefrance)
- England (@England)
- Brazil (@CBF_Futebol)
- Germany (@DFB_Team)
- Argentina (@Argentina)
- Spain (@SEFutbol)
- U.S.A. (@USMNT)
- Portugal @selecaoportugal
- Japan (@jfa_samuraiblue)
Most Mentioned Teams on Twitter (global, Jan 1 to Oct 15, 2022)
- México (@miseleccionmx)
- England (@england)
- Brazil (@cbf_futebol)
- Argentina (@argentina)
- U.S.A. (@usmnt)
- Saudi Arabia (@saudint)
- Portugal (@selecaoportugal)
- Japan (@jfa_samuraiblue)
- France (@equipedefrance)
- Spain (@sefutbol)
Most Mentions of Emoji on Twitter by 2022 World Cup nations (global, Jan 1 to Oct 15, 2022)
- Japan
- England
- Brazil
- Saudi Arabia
- U.S.A.
- France
- Spain
- Argentina
- México
- Ghana
Most Mentions of #FIFAWorldCup on Twitter by 2022 World Cup nations (global, Jan 1 to Oct 15, 2022)
- U.S.A.
- Japan
- México
- Brazil
- Ghana
- England
- Argentina
- France
- Canada
- Ecuador
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